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Marketing Management
Marketing Management
Development of analytical marketing tools and techniques; their utilization in case analysis and decision making in marketing management.
BUS M
550
Hours
3.0 Credit, 3.0 Lecture, 0.0 Lab
Prerequisites
MAcc or MISM major status.
Taught
Fall
Course Outcomes
Please contact the individual department for outcome information.
Related Courses
Operations Analytics
Services Management
Strategy Analytics
Customer Relationship Management
Strategy and Organization
Class Schedule
Winter
Spring
Summer