Become Professional Media Thinkers
Students should be able to articulate the roles of communicators in their various professions.
Students should be acquainted with professional expectations such as meeting expectations.
Media in Society
Students should understand the history and role of professionals and institutions, whose media messages impact society.
Students should be able to think critically about complex issues related to media and society.
Students should understand media coverage of multicultural and international peoples. Issues include fairness, accuracy and sensitivity to groups, as well as how media coverage promotes or distorts understanding between different groups and cultures.
Students should become proficient communicators by writing in clear, accurate, fair, compelling and--where appropriate--persuasvie ways and by making smooth and compelling verbal presentaitons.
Students should be able to critique the organizational, economic and social constraints on media.